Shapee Malaysia announced a major policy update to introduce a new fee for the cancellation of the Shopee Mall seller ‘ s order from 21 July 2025. According to the Shopee official announcement, if the seller cancels the order more than 10 times a week (including the seller ‘ s initiative to cancel and automatically for the seller ‘ s reasons), the fee will be based on 10 per cent of the value of the goods cancelled or up to RM5 per unit (approximately $1.05, whichever is lower).

The new policy, which targets the Shopee Mall seller, aims to regulate compliance and to reduce the interruption of orders due to insufficient stock, incorrect prices or malicious cancellations. The affected seller can view the specific costs under “My Balance” at the Vendor Centre and the deduction will be completed within 1-3 working days of receipt of the mail notification. Hopee stressed that this would provide an incentive for vendors to optimize their inventory management and order processing processes and enhance buyers ‘ shopping experience.

This policy echoes a series of recent adjustments in Hopee Malaysia. Effective 16 July 2025, the Platform will charge RM0.50 for platform support for each successful order. In addition, with effect from 12 May 2025, the late delivery rate threshold will be reduced from 20 per cent to 10 per cent, further strengthening the vendor performance requirements. On 16 April 2025, the automatic elimination level will also be adjusted to reduce the grace period to reduce the waiting time for buyers. Together, these measures reflect Hope ‘ s strategic focus on improving operational efficiency and client satisfaction.

The Malaysian electrician market, which was about RM13.5 billion (about US$2.8 billion) in 2024, had a share of over 50 per cent, but faced competition from Lazara and TikTok Shop. The high rate of cancellation of orders has been a pain in the industry, with some sellers having more than 15 per cent cancellation in 2024 due to stock synchronization problems, affecting buyer trust.

To ease vendor pressure, Shopee plans to launch training courses and the AI Inventory Forecasting Tool to help vendors optimize their operations. However, policy implementation still needs to balance the seller ‘ s burden with the platform ‘ s efficiency.

It was reported that the iPhone 17 series would be released in three months, and that, under the influence of tariff winds, apples could increase the price of new machines. The market research institute Counterpoint expects a sudden increase in prices to have an impact on the demand of the population, at which time the volume of iPhone will decline in comparison.

Counterpoint studies show that apples are expected to have some tariff costs.Conversion to consumers will raise the price of the upcoming iPhone. This also means that while some of the costs are passed on to end-users, the remaining costs are borne by apples, resulting in new machine prices that are higher than those available, but lower than the actual cost.

Counterpoint initially anticipated a 4.2 per cent increase in the global smart collection market this year, but in view of the significant impact of United States tariff policies on production and import costs, the market was reassessed and the growth forecast was revised downwards to 1.9 per cent. According to Counterpoint, in the United States, the sales of Samsung and apples will be lower than last year’s “expected tariff escalation”.

In early 2025, the Trump Government proposed to impose a 10 to 25 per cent tariff on imports from several countries, including China, with electronics bearing the brunt. About 80 per cent of the iPhone production of apples depends on the Chinese supply chain, including Fuscon, and the Zhue and Latitudinal plants. The supply chain analyst indicated that if 25 per cent of tariffs were fully implemented, the manufacturing cost of iPhone per apple would increase by $50 to $100.

That decision had been suspended by the Trump Government earlier, and it was not yet known whether the moratorium would be lifted in the future. The market’s response to electronics will be increasingly cautious in the context of volatile tariff policy concerns. The Counterpoint stressed that if tariff policies were to deteriorate further, sales projections would be synchronized downwards.

The current forecast for Counterpoint is in the context of relatively stable tariff environments in 2025, although escalating trade policy rhetoric and uncertainty may significantly influence the pricing strategies of original equipment manufacturers, supply chain planning and ultimately consumer demand. According to rough estimates, Apple could easily raise the price by $100, which would bring the price of the iPhone 17 Pro Max base model to $1299.